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NYC Office of Technology and Innovation

NYC - DTPR AI Register

AI-Assisted Graphic Design for Voter Engagement Materials

What it is for

Arts & Culture
  • Used to produce graphic design assets for NYC Votes voter engagement and education campaigns, including digital and print advertising materials.
Inform
  • The materials produced support voter engagement and education — informing members of the public about elections, voting processes, and civic participation.
Run by
Campaign Finance Board (CFB)
Where
No fixed location
Kept
No data retained
Shared with
Accountable organization, Vendor
Your copy
You cannot see the data it holds about you. What you can do

What it is for

Arts & CultureInform

The NYC Campaign Finance Board uses Adobe Creative Suite's generative AI features to help designers edit images and create visual materials for voter engagement and education campaigns, including NYC Votes advertising. For example, AI is used to remove background figures who did not consent to appear in photos, and to automatically recolor artwork and patterns. No identifying information about members of the public is collected or disclosed by this system.

What it collects and what happens to it

Data taken in

About a place
Anonymized data
  • Background and scene imagery used as source material for editing — such as photos of locations used in voter engagement campaigns. These images depict environments and settings, not identified individuals.
Biometric
Anonymized data
  • Images may contain figures of people (e.g., background persons in photos) who are processed by the AI for removal. No identifying information is collected; individuals are not identified or retained.

Processing

Computer Vision
  • Adobe's AI interprets image content to identify and segment elements such as background figures, shadows, and telephone wires for removal or modification, and to analyze artwork for recoloring.

What it does

Creating (Generative AI)
Human decides
  • Generative AI features in Adobe Photoshop and Illustrator create new image content (e.g., replacing removed background figures, generating color palettes via Generative Recolor). Human designers review and select outputs before use.
Deciding (Analytical AI)
Human decides
  • The system analyzes image content to identify elements for removal or modification (e.g., background figures, distracting elements such as telephone wires and shadows), with designers directing and approving changes.
Creating (Generative AI)
Human decides
  • Generative AI synthesizes replacement image regions and new color palettes for artwork. All outputs are reviewed and approved by human designers before publication.

Outputs

Generated content
Anonymized data
  • Edited images and visual design assets — primarily voter engagement and education materials for digital and print channels, including NYC Votes creative ad campaigns. No personal information is embedded in the output.

Run by

Campaign Finance Board (CFB)
  • The Campaign Finance Board's Public Affairs department deploys Adobe Creative Suite with generative AI features to produce voter engagement and education materials, including NYC Votes creative ad campaigns.

NYC Algorithmic Tools Compliance Report

Built by

Adobe
  • Adobe is the vendor supplying Creative Suite, a platform service procured by the CFB. Adobe's generative AI image models were trained on licensed content such as Adobe Stock and public domain content where copyright has expired.

NYC Algorithmic Tools Compliance Report

Kept for

No data retained
  • No identifying information about members of the public is collected or retained. The source material (images) is handled by CFB designers; no personal data about individuals pictured is stored by this system.
  • Duration: No personal data retained

Shared with

Not available to me
  • No identifying information about members of the public is collected or disclosed. The public does not have data to access about themselves from this system.
Available to the accountable organization
  • The CFB's Public Affairs department has access to the design outputs produced by the system for use in voter engagement campaigns.
Available to vendor
  • Adobe, as the platform service provider, may have access to content processed through their cloud-based tools per their terms of service.

Stored

Stored on 3rd Party Cloud
  • Adobe Creative Suite is a cloud-based platform service; design assets are processed and may be temporarily held on Adobe's cloud infrastructure during editing sessions.
  • Duration: Duration not specified; governed by Adobe's terms of service
How to read the colours

Can it identify you?

Anonymized data
Data about people with the link to who is broken. Stripped of identifiers, blurred, aggregated, or noised so this system can’t reasonably tie a record back to an individual.
Pseudonymous data
Each person’s data is tied to a token (hash, ID, template) that lets this system recognise the same person across events, but the token itself doesn’t reveal a name. Reidentification is possible with extra information.
Identifiable data
The data either contains a direct identifier (name, address, account name, recognisable face or voice, plate number) or carries a token this system uses to look up legal identity during processing.

Who completes the loop?

Human decides
This mode suggests; a person decides what to do next. The AI is always advisory — a human is in the loop on every decision. Example: a triage tool ranks cases for a clinician who chooses which to see first.
Human executes
This mode decides; a person carries out the result. Example: an optimizer plans the day’s trash-collection routes, and drivers run them.
Autonomous
This mode decides and acts on its own. No person reviews each decision or carries out the resulting action.

Definitions from the DTPR standard. Amber is about your data, violet about who decides. The fuller the shape and the deeper the colour, the more identifying the data or the less a person is involved.

What you can do

Ask about this system

Questions go to the NYC Office of Technology and Innovation, not the vendor.

Your rights

  • Right to Be Informed of AI UseMembers of the public are informed through NYC's algorithmic tools compliance disclosure that the CFB uses Adobe Creative Suite with generative AI for graphic design. No individual is subject to an automated decision by this system.
  • Right to Algorithmic TransparencyInformation about how the CFB uses Adobe's generative AI features — including the types of edits performed and the training data basis — is disclosed in the NYC Algorithmic Tools Compliance Report available at the NYC Open Data portal.

Risks and safeguards

  • Reputational harmGenerative AI may inaccurately modify images in ways that misrepresent people or places, potentially damaging the CFB's credibility or the integrity of civic communications.Safeguard: Human designers review and approve all AI-assisted outputs before publication. The system is used under professional design supervision, and changes are limited to background elements and color palettes rather than altering individuals' appearances.
  • Civil liberties harmImages processed may contain people who appear in public settings; removing them without consent (or failing to remove them when consent was not given) could affect individual rights.Safeguard: The explicit stated use case for AI removal of background figures is to protect the privacy of individuals who did not consent to appear in published materials, not to surveil or profile them. No identifying information is collected or disclosed.